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Emergency Communications and Social Media
We’ve all been there. After staring at the umpteenth Instagram post about how delicious the $45-dollar, artisan grilled cheese is at whatever hip restaurant is using the Apple Chancery font on their...
View ArticleMeet Drew
Drew comes from Texas, but he definitely bleeds crimson and cream! Our resident Apple pro, Drew has all the lowdown on new products, and tons of tricks involving Apple software! Drew is part of the...
View ArticleMeet Brandt
A man of many talents, Brandt is the member of our team in charge of iTunes U. He received both his B.A. and Masters from OU, and after a two-year hiatus, he is very glad to be back on campus! Brandt...
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Five Steps to a Better Website
Want to improve on your website but don’t know where to start? Many website owners think that the only way to achieve a better website is a complete overhaul – a brand new design. In some cases that...
View ArticleDigital Engagement
The transformation of Netflix has been interesting to watch. They started streaming TV episodes and movies over the Internet in 2007 but have since become one of the largest distributers of online TV...
View ArticleMarketing Our University
I remember when I was interviewing to join the Web Comm team to work on iTunes U, one question they asked me, as many employers do, was “Why do you want this job?” I responded, “You want to pay me to...
View ArticleBasic Web Accessibility in 10 Quick Tips
Working with departments on web content and CMS training, I am constantly preaching the importance of web accessibility. I know how to make content more accessible and why, but explaining the...
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Final Cut Pro X
Very few companies have introduced more truly revolutionary products than Apple. The Mac, iPod, iPhone, and iPad have all completely changed their respective markets and even created brand new...
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Choose Your Own Adventure
This year I celebrate a big anniversary of something that had a profound impact on my career. I guess spending 8 months working for a mouse will do that… Walt Disney World recruits college students...
View ArticleNew Media Consortium 2013
Recently, part of the Web Communications team was able to visit the New Media Consortium conference in South Carolina, just in time to enjoy a tropical storm! The NMC is a group of educators,...
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8 Tips To Kick Your Web Writing Up A Notch
We’ve got a bevy of experts here in OU’s WebComm office — everything from videographers to Internet architects and web developers to social media marketers. In other words, we’re a diverse bunch. In...
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5 Ways to Hate Headline Writing a Little Less
I meet very few people who actually enjoy writing headlines for their content. A writer shoulders a lot of pressure coming up with that headline — those handful of words that make the first impression...
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How to Have Fun With Your Digital Storytelling
Ever feel boxed in by your content management system? Your content doesn’t look its best or you’re constrained to a certain layout? I hear ya. Sometimes you just have to try something new. The great...
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Do’s & Don’ts for SEO Newbs
This used to be my reaction to SEO. However, I have started to come around over the past couple years as I’ve learned more and more about it. I understand that at my job, there aren’t any little SEO...
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OU Image Library Showcases Best of OU
Hey there! We’re really excited here at #TeamWebComm because we launched a whole new way for OU faculty, staff and students find OU photos for public use. Enter the OU Image Library. The idea here is...
View ArticleSocial Media Content Sources
Most common question(s) people ask me: “Hey Candace, HOW do you find all that fantastic content you post to OU social media on a consistent daily basis? Where do you find it? What is your secret?” …or...
View Article3 Things I Learned When I Took Over @UofOklahoma Social Media
Weeks ago, our social media maven chose to leave us for a vacation, her first in two years. With it serving as a true vacation, wherein she would be releasing the reigns of OU social media entirely,...
View ArticleNew Instagram Filters
Yesterday Instagram rolled out a “massive update” and with it came FIVE new filters. As any good working mother of a three-year-old Affenpinscher would, I tested said filters on one of thousands of...
View ArticleLet’s Talk: Poynter’s NewsU ‘Web Headlines & SEO Essentials’ Webinar
I got the chance to participate in my first Poynter/NewsU webinar this past month and it was a really great experience. So much so that I thought I’d share a little bit about it on the WebComm blog for...
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OU Social Media: 2014 Recap
Our year on OU social media can best and most easily be summed up and illustrated with the assistance of one word. Before I tell you what that is, you have to promise keep reading. Okay? Okay. That...
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